For almost ten years, this online business in professional salon and hair-dressing furniture has been operating online. The company was built in direct cooperation with a Polish manufacturer, under which exclusive sales rights for the Netherlands and Belgium applied for several years. Approximately 70–80 % of the range is produced to order; the remainder consists of models that are available for immediate delivery. Customer satisfaction has stayed high, and the number of service requests has been limited.
In recent times the online business has not been actively further developed: the showroom has been closed and advertising campaigns have been halted. Sales now take place mainly organically, without paid promotion. According to the owner, the decline in results is mainly due to the lack of marketing and increased competition, not to product quality or recurring complaints.
The online business offers a recognisable domain name, a long-term partnership with the manufacturer, and experience in both the Dutch and Belgian markets. The existing contract for operational support runs until roughly mid-2027, giving a new owner time to organise the handover carefully and continue the relationship with the manufacturer.
Characteristics |
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|---|---|
| Annual revenue | € 5.908 |
| Visitors / month | Upon request |
| Industry | Beauty | Health |
| Net Annual Profit | For Full Members |
| Staff | For Full Members |
| Time spent / week | For Full Members |
| Exists since | For Full Members |
| Order processing | For Full Members |
| Webshop Platform | For Full Members |