For sale: a Dutch online business specialized in colorful yoga and activewear that is produced entirely on demand. The brand positions itself in the slow-fashion segment, combining eye-catching prints with comfortable, breathable fabrics. Everything is handmade in Europe and production only starts after an order is received, preventing overproduction and waste.
Thanks to the on-demand model, inventory levels remain minimal and margins are attractive. Current revenue is in the range of several tens of thousands of euros per year, with a positive result that leaves room for reinvestment. The online business features a distinctive visual style, a clear brand story, and a domain name that instantly conveys the brand’s core value.
There are concrete opportunities to increase sales by translating the online business and launching targeted marketing campaigns in Germany, Denmark, and Sweden. The new owner could also expand the collection with complementary items and limited drops, encouraging repeat purchases. The brand story centred on slow fashion and feel-good living additionally provides a strong basis for collaborations with yoga studios, sustainable events, and micro-influencers. The current owner will gladly elaborate on these opportunities in person.
Characteristics |
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|---|---|
| Annual revenue | € 40.000 |
| Visitors / month | 3000 |
| Industry | Clothing |
| Net Annual Profit | For Full Members |
| Staff | For Full Members |
| Time spent / week | For Full Members |
| Exists since | For Full Members |
| Order processing | For Full Members |
| Webshop Platform | For Full Members |