For sale: a specialised online store for spiritual home and lifestyle products, selling in the Netherlands and Belgium. The company sells through its own Online business and a well-known marketplace platform. The current owner purchased the shop only recently and is transferring it because of limited experience with online marketing, which means operations are currently running roughly break-even.
The online store focuses on a niche collection in which a specific line of decorative products is sourced exclusively from a French manufacturer. This makes the seller one of the few channels in the Benelux offering this range. In addition to these core products, complementary spiritual accessories are sold, boosting average order value and enabling cross-sell within the same target group.
A mailing list of about three thousand addresses is ready to be used but has so far been scarcely utilised. Advertising on search engines has also been limited; activities on Facebook and Instagram came to a halt after a block. Expansion to additional sales platforms—such as a German-language Online business, TikTok and Marktplaats—offers significant optimisation potential for a buyer with online-marketing expertise.
Characteristics |
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|---|---|
| Annual revenue | € 22.500 |
| Visitors / month | 3000 |
| Industry | Home Appliance |
| Net Annual Profit | For Full Members |
| Staff | For Full Members |
| Time spent / week | For Full Members |
| Exists since | For Full Members |
| Order processing | For Full Members |
| Webshop Platform | For Full Members |