An Online business aimed at expectant parents and those with children up to six years old is being offered for sale. The Online business serves a niche in the premium segment for baby and children’s products and offers approximately 1,250 different items, sourced from the collections of 36 brands and supplied by 23 vendors. About 900 products are available directly from stock.
The carefully curated assortment includes, among other things, toys, care products and accessories. The Online business has secured a clear position within its target group in a short period of time and boasts a recognizable look and feel that communicates luxury, quality and style. This has led to healthy growth, expected to yield a net profit of €80,000 in 2025.
According to the current owners, there are concrete opportunities for a buyer, such as increasing stock levels of best-sellers for marketplace sales, adding apparel, further expanding on Amazon, developing a private product line and entering into partnerships. The current owners are selling because the Online business has reached a point where its growth can no longer be combined with their other activities.
Characteristics |
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|---|---|
| Annual revenue | € 471.000 |
| Visitors / month | 3500 |
| Industry | Children and babies |
| Net Annual Profit | For Full Members |
| Staff | For Full Members |
| Time spent / week | For Full Members |
| Exists since | For Full Members |
| Order processing | For Full Members |
| Webshop Platform | For Full Members |