Fashion and lifestyle online business focused on direct-to-consumer sales across six European markets. A single Shopify environment with translated product listings serves all regions, while an in-house listing bot adds 30–50 new items each day. Thanks to an asset-light, on-demand fulfilment model, inventory is purchased only after a customer has checked out, so no physical stock is held and the gross margin remains around 66%.
All current sales are generated through a Google Ads set-up that delivers a combined 2.46× revenue/advertising ratio. Customer data are managed in Klaviyo, where 18,000 active profiles feed email flows. The infrastructure consists of Shopify, Google Ads, Klaviyo, automated catalogue software, and relationships with suppliers and third-party fulfilment partners; management is centralised and requires only limited daily oversight.
Upon purchase, the online business, domain, advertising accounts, catalogue automation, brand assets and all operational contracts are transferred. Two current team members can stay on, if desired, to handle daily orders, campaign monitoring and supplier coordination. Up to ninety days of hand-over support from the founders is included, after which the buyer may retain the team or take over the work themselves.
Characteristics |
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|---|---|
| Annual revenue | € 607.000 |
| Visitors / month | Upon request |
| Industry | Other |
| Net Annual Profit | For Full Members |
| Staff | For Full Members |
| Time spent / week | For Full Members |
| Exists since | For Full Members |
| Order processing | For Full Members |
| Webshop Platform | For Full Members |